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This HR expert isn't against hybrid working: 'But we've gotten bogged down in it'

Hybrid working has done wonders for efficiency and work-life balance, but it does not have only benefits. Employees' individual freedom should not come at the expense of team growth and connectedness, warns organizational psychologist Kilian Wawoe in podcast The Work Professor.

Podcast

From lout to hero

Tailgating. Ringing the bell at the cash register. Scolding. Pushing. We face antisocial behavior every day. But where does that behavior actually come from and how can you influence it? It is a subject we pay attention to more often. Today our guest is Olav de Maat.

Strip

Preparing the 6 handles for the appraisal interview

Preparing appraisal interviews: energizing and employee-centered. Establish growth culture with clear feedback, 6 handles and tools for success.

Podcast

This is how to create unforgettable advertising

Foutje, bedankt', 'Goeiemoggel', 'Wij van WC-eend', 'Even Apeldoorn bellen', 'Ik heb zo gezegd geen bommetje!' or 'Not because you have to, but because you can'. These are all expressions from advertising campaigns that are familiar to millions of Dutch people and that have become embedded in our culture. And then there are also advertisements that were so funny that everyone sees them immediately (such as "Think carefully what you do with your last rolo"). How do you come up with such impactful ads, and what makes them so strong? Jaap Toorenaar, our guest today, sat down with the creators of the successful ads. He is co-creator of the Calvé peanut butter commercial with Evert van Benthem, and creator of recognizable payoffs such as the one for NRC Handelsblad, grindstone for the mind. He wrote the book 'How do they think up? Creators of unforgettable commercials have their say'.

Strip

The ultimate recruitment process in 5 steps

Optimize your recruitment process: leverage internal potential, focus on culture fit, use ambassadors and build a continuous talent pipeline.

Podcast

Exit interview: the value for deepening diversity and inclusion policies

Today's guest is Prof. Jojanneke van der Toorn, professor of social and organizational psychology. Jojanneke was previously a guest on the Work Professor Podcast titled: How to create an inclusive workplace. Then we spoke to her about creating an inclusive workplace. In this episode, Jojanneke talks about her new handout, exit interviews a wealth of information. About the value of exit interviews for deepening diversity and inclusion policies. Organizations are still not paying enough attention to the reasons why employees leave, even though these may indicate a lack of inclusion and social safety in the workplace. By not asking about this in exit interviews, they miss opportunities to gain crucial knowledge on this theme, according to new research by Utrecht University, SER Diversiteit in Bedrijf and the InclusieNL Foundation.

Podcast

Talent Management

Sven Kramer, Johann Sebastian Bach they all have talents of their own. That already sounds passe to me, I will no longer be a top skater and certainly not a musical talent. Still, I too have a lot of talent that has not been discovered AND there are many people who will change jobs and work content in the fast technological changing world. What talent have you yet to tap into that can help you take the next step? Today we have Dr. Marian Thunnissen as our guest. She is lector Dynamic Talent Interventions and leading lector of the Fontys Knowledge Center Lifelong Development. So expert on talent discovery and development.

Podcast

From power to authority

Suppose your employee does a good job, but does exactly what he wants and behaves quite antisocially. He asks for many favors and you keep giving in. How do you get out of this? We live in a time when authority is no longer taken for granted and power no longer works. In a polarizing society, you also get to manage difficult situations in the workplace. Our guest today is Quorry Schipshuis - Sax van der Weijden. She wrote the book "Connecting Authority for Executives - From Power to Authority."

Podcast

End of strategy

What tomorrow brings, no one knows. Is it still possible to develop a strategy in an unpredictable world? The business environment is becoming more turbulent and the usefulness of strategic planning seems to be diminishing. Yet it appears that successful organizations are still planning, acting strategically and not just for the short term. In fact, despite the unpredictable world, they are looking further ahead. Today in the Work Professor Podcast we speak to Ard-Pieter de Man. He wrote the book "End of Strategy!?". According to him, there is no end of strategy, but what is emerging is a new form: agile strategy.

Podcast

World champion growth hacking by 10x thinking

We regularly talk to entrepreneurs about their formula for success. We test this against recent scientific findings. Have they done what science shows to be a success method? Today we speak to Bart Snijders, founder of Sprints & Sneakers. Sprints & Sneakers is a b.corp certified growth hacking agency. What that means, of course, we'll hear later. Last year he was the fastest growing company in the West Netherlands according to the FD gazelles. He grew from 6 to 50 employees during Covid. Uses Grant Cardones 10x rule and puts the same ambition he has for clients into his own company.

Blog

Welcome from day 1

We think company culture is incredibly important, and I dare say even more strongly, a predictor of company success.

Podcast

The Art of a High Performance Organization

Unraveling the art of a High Performance Organization, using 7 flavors that every top chef uses, that's an original premise and as a culinary enthusiast, inspiring for me as well. In the book Leiderschap Met Smaak, Tjeerd den Boer and Niels van Rees go into conversation with the tastemakers of De Librije. They unravel the thoughts and experiences of Jonnie and Thérèse Boer using the seven Librije flavors: sweet (success), sour (setbacks), salty (mistakes), bitter (conflicts), umami (change), fat (strategy) and 3D (hospitality). Those flavors are a metaphor for the behaviors that lead to success.

Podcast

Stay ahead of your competition through Robotic Process, among other things.

A few weeks ago, we talked with Remy Gieling about Chat GPT. We ended that episode with the importance of investing in AI, Artificial Intelligence, for every entrepreneur. Get into it Remy said, even if you don't feel like it. Look at the broader opportunities from process optimization to making better products. Insights from data sets, competitors especially abroad are not standing still. Stay relevant. We agreed to zoom deeper into the opportunities. So today we speak again with Remy Gieling, founder of AI.nl. This time we talk about how to stay ahead of the competition, RPA, Robotic Process Automation and short and long-term opportunities in AI.

Podcast

90 years of LEGO. How do you stay innovative?

Perhaps the most famous toys in the world. From the Eiffel Tower to the Titanic to the Spice girls. It can all be put together. With these toys, of course, we are talking about ... LEGO. A success year in and year out. It doesn't seem to be disappearing from the scene. While the patent on the LEGO brick expired a long time ago and the concept seems unprotectable.... How do you do it? LEGO's strategy can be called remarkably innovative and creative. Someone who has contributed to that success is Annemarie de Munnik, Marketing Director LEGO Benelux and today our guest on the Work Professor Podcast. They also did a study "play well" with outcomes on the importance of play. We also go into that in depth.

Podcast

Every behavior is provoked: use the gold that is in your hands

On my toilet there is a clipping from a magazine and it says, "I don't like parenting that much. I always think: why don't they just do it. It may be an illusion, but that's how I hope to influence my children. You probably recognize it: you've explained something clearly and yet your employees, your children, your partner, let alone your mother don't do what you asked. One thing is clear: behavior change is pretty hard.

Podcast

Intermediate language

Two years ago, Marijke Spanjersberg was our guest. In that episode, we looked with her at "Why you should always look at the bigger picture when facing problems. Three tips emerged here. Namely: 1. It's not personal, it's the system; when problems arise, don't just look at someone's competencies but always look at the context; 2. There are no individual problems, problems are always attached to people; 3. Try to listen to the desire behind the reproach.