Babet Becker - Mulder

CCO

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Podcast

Want to understand Gen Z as a manager? Forget AI, dive into TikTok.

Behavioral biologist Patrick van Veen has a message for leaders: pay more attention to TikTok than to AI. Because if you want to understand young people, you need to know what drives them.

Podcast

Wouter Glaser's contrarian advice for growth: 'Say goodbye to customers who don't suit you'

Growing while maintaining corporate culture seems like a split. But according to Wouter Glaser, founder of public relations agency Glasnost and scaleup studio Go Delphi, it is the key to success. "Consistently acting on your core values is essential.

Blog

In 7 Steps to a Compensation and Reward Strategy That Really Works!

A reward strategy is not just some numbers in a row. It's the core of how you attract, motivate and retain employees! But how do you come up with a strategy that's right for your company and your people? We take you through 7 simple steps.