The five keys to increased sales through streetsmart sales

Sales expert Ronald Bogaerds has done extensive research on the subject: there are five keys that can significantly improve your sales. Increasing sales is a big challenge especially now, in corona time. Make use of Ronald's knowledge and become streetsmart in sales.

"The phone just doesn't get picked up often enough anymore" gives Ronald as the biggest reason why sales is often difficult within companies. He is owner and founder of the Sales Academy and wrote the book street smart sales. One of the main things Ronald notices is that many sales people do not call enough. Even with big deals, many sales staff feel more like emailing, while calling is proven to be more effective and valued.

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The pareto effect

The pareto effect is also valid within sales: 80% of the results are achieved by 20% of the employees. Successful sales employees are all characterized by a specific working method: extensive and detailed planning, if you want to sell something in a month you will have to start ten calls this week. That requires far-reaching and well thought-out planning.

Generate more sales

A successful salesperson will bring more sales to the company. Ronald Bogaerds describes five keys to this success. From customer needs and cutting the sales call in half to quantifying your sales pitch; he explains it all in the podcast.